Emily’s Entourage Gala

Spearheaded end-to-end event branding for Emily Entourage’s annual 2023 and 2024 galas, True North and Efflorescence. Drove the organization’s highest fundraising year of $1.1M+ in donations for Emily’s Entourage gala: true north, and 1.34M+ for efflorescence.

Event branding
Print & production
Event signage

Large scale application design
Landing page design
Social media & digital graphics

  • Create and conceptualize the annual gala event themes for True North and Efflorescence in conjunction with the organization’s corporate branding.

  • Drive the awareness for Cystic Fibrosis through unique experiential design. Connect the message of hope and resilience through galaxy and rapid growth through floral imagery.

  • Event Brand Assets
    Invitation Suite
    Event Signage and Accessories
    Social Media Graphics
    Website Design
    Print Production-ready Files

Lead designer → Lisa Sul
Art director → Emily Barille

Event Identity & Branding


Theme: True North

This year’s theme, “True North,” was inspired by the concept of the North Star. It represents EE’s singular goal to accelerate breakthroughs for the final 10% of the CF community that does not benefit from mutation-targeted therapies — EE’s reason for being. The North Star is also a navigational tool that serves as a guiding light.

Color Palette

Fonts

Theme: Efflorescence

“Efflorescence”—meaning “to bloom”—symbolizes a critical juncture in EE’s mission: after 13 years of laying essential groundwork, the organization is now on the brink of driving critical breakthroughs for those left behind by existing CF treatments.

Color Palette

Fonts

Marketing & Digital Assets

Deliverables

Landing page design
Social media graphics
Digital screen graphics

Invitation design
Stationery design
Event signage


Digital & Interactive Design

Digital Screen Graphics

Samples of social media banner and post integrations across LinkedIn, Instagram, Facebook, and X (formerly Twitter).

Event Signage & Large Scale Application