Emily’s Entourage Gala
Spearheaded end-to-end event branding for Emily Entourage’s annual 2023 and 2024 galas, True North and Efflorescence. Drove the organization’s highest fundraising year of $1.1M+ in donations for Emily’s Entourage gala: true north, and 1.34M+ for efflorescence.
Event branding
Print & production
Event signage
Large scale application design
Landing page design
Social media & digital graphics
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Create and conceptualize the annual gala event themes for True North and Efflorescence in conjunction with the organization’s corporate branding.
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Drive the awareness for Cystic Fibrosis through unique experiential design. Connect the message of hope and resilience through galaxy and rapid growth through floral imagery.
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Event Brand Assets
Invitation Suite
Event Signage and Accessories
Social Media Graphics
Website Design
Print Production-ready Files
Lead designer → Lisa Sul
Art director → Emily Barille
Event Identity & Branding
Theme: True North
This year’s theme, “True North,” was inspired by the concept of the North Star. It represents EE’s singular goal to accelerate breakthroughs for the final 10% of the CF community that does not benefit from mutation-targeted therapies — EE’s reason for being. The North Star is also a navigational tool that serves as a guiding light.
Color Palette
Fonts
Theme: Efflorescence
“Efflorescence”—meaning “to bloom”—symbolizes a critical juncture in EE’s mission: after 13 years of laying essential groundwork, the organization is now on the brink of driving critical breakthroughs for those left behind by existing CF treatments.
Color Palette
Fonts
Marketing & Digital Assets
Deliverables
Landing page design
Social media graphics
Digital screen graphics
Invitation design
Stationery design
Event signage
Digital & Interactive Design
Digital Screen Graphics
Samples of social media banner and post integrations across LinkedIn, Instagram, Facebook, and X (formerly Twitter).
Event Signage & Large Scale Application